Frequently Asked Questions

No. You don't need anything prepared beforehand. We start with a strategy session where we ask you questions about your business, your ideal clients, and your goals. From your answers, we develop the messaging framework and copywriting structure for your website. Just show up ready to talk about your business.

We work with all service-based businesses—contractors, consultants, coaches, freelancers, small agencies, and wellness practitioners. We have a special focus on wellness businesses. If you sell a service (not a physical product), we almost certainly can help. Book a free call and we'll tell you honestly if we're a good fit.

The first call is a free, no-pressure 20-minute conversation. We ask about your business, your clients, your goals, and what you currently have online. We'll share what we think you need, give you an honest assessment, and explain exactly how we'd approach your project. No pushy sales tactics—just a conversation.

Absolutely. Many of our best client relationships started exactly here. Instagram is great for visibility, but you don't own that platform or your followers. We build a website that captures those followers as email subscribers and converts them into actual clients—so your business doesn't depend on any single social platform.

Most websites are delivered within 7–14 business days from the strategy session. AI systems and automations may add a few extra days depending on complexity. We give you a clear timeline at the start of your project and communicate any changes immediately. We don't disappear for weeks without updates.

Step 1 — Strategy Call: Free 20-minute call to understand your business and goals.

Step 2 — Strategy Session: Deeper 60-minute session to develop your messaging, site structure, and goals.

Step 3 — Build Phase: We build your website and/or systems—typically 7–14 days.

Step 4 — Review: You review the draft and provide feedback. One round of revisions included.

Step 5 — Launch: We go live, do a walkthrough with you, and make sure everything is working.

Step 6 — Post-Launch Support: We're available for questions and minor adjustments after launch.

Minimally. After the strategy session, we handle the build. We'll check in at key milestones and ask for any specific photos or info we need—but we don't require your constant involvement. You can run your business while we build yours. Most clients spend 2–3 hours total on their end throughout the entire process.

An AI website is a professionally built website that leverages AI tools during the design, copywriting, and structure planning phases—resulting in faster delivery, sharper messaging, and more strategic layout decisions. The end result is a website built by humans with AI assistance, not an auto-generated page. You get the best of both: speed and quality.

An AI system for a small business refers to simple, automated workflows that handle repetitive tasks for you—like automatically following up with new leads, sending intake forms, scheduling appointments, or nurturing prospects with a series of emails. These systems run in the background so you can focus on your actual work while the "admin" happens automatically.

The specific tools depend on your business and budget, but we always choose proven, practical options. We may use platforms like Webflow, WordPress, or custom-built solutions for websites; tools like Make, Zapier, or native platform automations for workflows; and platforms like ConvertKit, Mailchimp, or ActiveCampaign for email. We explain every tool we use and make sure you understand what you're running.

Yes. We offer post-launch support packages for businesses that want ongoing updates, new pages, content additions, or system tweaks. Ask about our monthly support retainer options during your strategy call.

Pricing depends on scope—the number of pages, whether we're building systems, and the complexity of your project. We give you a clear, flat-rate quote after the strategy call—no surprises, no hourly billing. Book a free call to get a tailored quote for your specific needs.

The tools that power your website—hosting, domain, email marketing platform—have their own subscription costs that you'd pay directly to those providers. These are typically $20–$100/month depending on the tools chosen. We walk you through exactly what you'll need and what it costs before you commit to anything.

Yes. We have a specialized focus on wellness practitioners and understand what sets your work apart—the need for trust, the complexity of explaining your modality, the sensitivity around health information, and how to speak to clients who are in a vulnerable or transitional place. We've worked with coaches, therapists, yoga instructors, nutritionists, and healers.

Yes. We can integrate scheduling tools like Calendly, Acuity Scheduling, or practice-specific platforms directly into your website—so clients can book sessions without any back-and-forth communication. We'll recommend the right platform based on your specific practice type.